We’ve all seen the sizing guide, “one size fits all”, but does this look and fit the same across a selection of say 100 people? It’s not going to is it?  So why do some apply the “one size fits all” concept to their staff and business?

Both your staff and business culture are unique, how one person learns and is developed is going to be very different to the next person. The same applies with your business, you could be one of 100 businesses all selling the same product, but how you position and market your product will be different to your competitors in order to stand out.

Off the shelf, standardised training is a great money saving tool for workforce behaviours and “the basics” such as phone handling, Excel reporting, general Management theories – think GROW, DISC and so on. Without these solid foundations you will not be able to develop your business and staff.

Bespoke training is where you build on the basics and personalise the training to your business, product and service. If you are a sales business, the first instance would be to look at your product and target customers. This gives us the insight of how the product needs to be positioned and how potential objections can be overcome.

Personalised training is not just for your agents and front line staff, Managers and your Senior Leadership Team also benefit from this. How do they operate? How can we get the best out of them and further improve your business?

Get in touch today to see how I can write unique material directly related to your product and staff, allowing them to increase your revenue, sales, staff retention and increase engagement and performance.

What do you think?  What has worked for your business and staff?